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Better TV
Better TV: Online. On air. On demand. We're always On.™
Launched in 2007, Meredith Corporation's multi-play franchise—Better—now connects with its female target audience on three convergent platforms: broadcast (television), broadband (internet) and mobile (phone). The Better franchise—reaching millions of women each month—leverages Meredith's home, shelter, and parenting expertise with content developed in partnership with the brands that America trusts: Better Homes and Gardens, Family Circle, Ladies' Home Journal, More, Fitness, ReadyMade, Parents, American Baby, Traditional Home and Midwest Living.
Check out the BetterTV Fact Sheet
Multi-media synergies are driving advertiser awareness, brand engagement and
product-purchase intent.
Broadcast
Better, the daily infotainment television show
Broadband
www.Bettertv.com, the online video network
Mobile
Better TV, the on-demand video content on Sprint TV
Launched in 2007, Meredith Corporation's multi-play franchise—Better—now connects with its female target audience on three convergent platforms: broadcast (television), broadband (internet) and mobile (phone). The Better franchise—reaching millions of women each month—leverages Meredith's home, shelter, and parenting expertise with content developed in partnership with the brands that America trusts: Better Homes and Gardens, Family Circle, Ladies' Home Journal, More, Fitness, ReadyMade, Parents, American Baby, Traditional Home and Midwest Living.
Check out the BetterTV Fact Sheet
Multi-media synergies are driving advertiser awareness, brand engagement and
product-purchase intent.
Broadcast
Better, the daily infotainment television show
- An hour-long program with how-to and lifestyle features plus celebrity guests (e.g. Paula Abdul, Sarah Jessica Parker, Jamie Lee Curtis, Jerry Seinfeld, Vera Wang, and Condoleezza Rice)
- Hosted by Kimberly Maus from our West Coast studio and Audra Lowe from our New York City studio
- Airing in 50 markets* nationwide on CBS, Fox, ABC, and NBC stations
- A clearance rate of almost 35%*; reaching 300,000 HHHH daily
- Consistently ranks No. 1 or 2 in its time period in both Portland and Las Vegas
- Outperforms The Today Show and The Martha Stewart Show in some markets
Broadband
www.Bettertv.com, the online video network
- 20+ channel internet destination with thousands of original videos
- Channels include It Moms™, Food & Drinks, Health, Beauty, Fitness, Home Now, Celebrities, Travel, Pets, Money & Finances
- Includes Better Today, a 3-5 minute daily video highlight from the broadcast television show
- 1+ million video plays each month
Mobile
Better TV, the on-demand video content on Sprint TV
- A branded video library with dozens of videos
- Available to Sprint customers with Sprint TV service
- Featured in the My Local TV channel
- 10,000+ monthly subscriber base
at 952-322-3124 or jodie.schafer@meredith.com