Marketing Opportunities

Better TV: Online. On air. On demand. We're always On.™
Launched in 2007, Meredith Corporation's multi-play franchise—Better—now connects with its female target audience on three convergent platforms: broadcast (television), broadband (internet) and mobile (phone). The Better franchise—reaching millions of women each month—leverages Meredith's home, shelter, and parenting expertise with content developed in partnership with the brands that America trusts: Better Homes and Gardens, Family Circle, Ladies' Home Journal, More, Fitness, Every Day with Rachael Ray, FamilyFun, EatingWell, Parents, American Baby, Traditional Home and Midwest Living.

Check out the BetterTV Website

Multi-media synergies are driving advertiser awareness, brand engagement and
product-purchase intent.

Broadcast
Better, the daily infotainment television show

• An hour-long program with a mix of DIY, travel, recipes, contemporary music performances, beauty, entertainment, health/wellness, financial and celebrity interviews (e.g. Bobby Flay, the Kardashians, Jake Gyllenhaal, Faith Hill, Trisha Yearwood)
• Hosted by Audra Lowe and JD Roberto from our New York City studio
• Airing in 156 markets* nationwide on CBS, Fox, ABC, and NBC stations
• 85 million homes
• 65 of the top 100 markets/75% coverage
• Projected 80%+ national clearance mid season 2011-2012
• 1200+ shows to date
• Time periods. 87% 6a-4p; 72% 6a-12n
• 39 weeks of original shows

For more information on a custom package, contact Jodie Schafer, National Travel Manager

at 952-322-3124 or jodie.schafer@meredith.com