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Editorial Mission
Parents magazine helps parents
understand the issues and challenges that are important to them. We make
it a priority to answer their questions, address their concerns,
advocate their causes and celebrate the joys of parenthood. Each month,
we harness the power of our readers to advocate continuously and
tirelessly for children, so that all kids can grow up in a healthy,
safe, and loving environment.Source: GfK MRI Spring 2012
Audience Profile:
rate base
2,200,000
readership
14,465,000
frequency
12 times
median age
34 years
median HHI
$60,208
own home
59%
married
61%
kids
78%
median home value
$180,215
female/male ratio
85%/15%