Midwest Living

Editorial Mission

The Midwest is much more than just a geographic region. It is a place and a people with a voice and values all their own. Only one magazine speaks in that voice—and is a mirror image of those values—Midwest Living. Midwest Living provides its readers with the richest reflection of what matters most to them. Home. Family. Travel. Food. All with a distinctly Midwestern focus and flavor. All presented with spirit and style. And with a combination of trusted information and inspiration that compels readers to take action. To reach America’s richest market, you need the magazine that defines it. And delivers it. You need Midwest Living. Life’s Richer Here.








Source: MRI Fall 2009; June 2009 ABC Statements; 
Response Styles IV, Conducted by Research Solutions, Inc.